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Industry Insights
Someone using a phone to take photos

Holiday Social Media Marketing Tips for 2024 To Try Out

Ritesh Kewlani
Oct 2, 2024
Video Commerce
Ecommerce holiday readiness checklist

The Holiday Season: Your Ecommerce Readiness Checklist Guide

Celeine Easdon-Smith
Oct 2, 2024
Customer Experience
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The Ultimate Black Friday Ecommerce Checklist

Sam Horton
Oct 2, 2024
Industry Insights
2 gifts wrapped in brown paper

Top Ecommerce Holiday Trends for Small Businesses

Celeine Easdon-Smith
Oct 2, 2024
Industry Insights
Woman with shopping bags

Black Friday Strategy: Boost Sales for Your Fashion Brand

Celeine Easdon-Smith
Oct 1, 2024
Video Commerce
2024 Calendar

Ecommerce Holiday Calendar 2024 To Help Your Marketing Campaign

Akash Cillanki
Oct 1, 2024
Video Commerce
Taking a photo on a phone

Effective Black Friday Ecommerce Strategies

Can Ozdoruk
Oct 1, 2024
Customer Experience
Person shopping online

Top Black Friday Ecommerce Trends You Need

Can Ozdoruk
Oct 1, 2024
Industry Insights
Makeup brushes

Top Black Friday Strategy for Beauty Brands

Akash Cillanki
Oct 1, 2024
Video Creation
Mastering Holiday Product Promotion in the Video Commerce Era

Beyond Influencers: Mastering Holiday Product Promotion in the Video Commerce Era

Sam Horton
Sep 27, 2024
Video Content
Hand holding a cellphone displaying an eCommerce photo, illustrating how AI is transforming the shopping experience beyond imagination

10 Powerful Ways AI is Transforming Customer Experience in 2024

Can Ozdoruk
Sep 24, 2024
Customer Experience
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10 Proven Ways to Engage Gen Z: Mastering Connection With the Next Generation

Ritesh Kewlani
Sep 24, 2024
Video Creation
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12 Instagram Story Ideas for eCommerce to Boost Engagement and Sales

Can Ozdoruk
Sep 24, 2024
Video Commerce
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30+ Incredible Interactive Video Statistics You Need to Know for 2024!

Sam Horton
Sep 24, 2024
Video Content
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40+ Short Form Video Statistics: The Jaw-Dropping Numbers You Must Know in 2024

Celeine Easdon-Smith
Sep 24, 2024
Video Commerce
Two ladies showcasing their nails during a livestream, illustrating the impact of livestream shopping on brand growth in the creator economy

7 Compelling Reasons Why Live Streaming E-Commerce is a Game-Changer for Your Business

Akash Cillanki
Sep 24, 2024
Industry Insights
Young blonde woman in a florist shop smiling confidently while on a video call, looking positive and happy

7 Steps to Use Live Chat for a Perfect Customer Experience

Ritesh Kewlani
Sep 24, 2024
Livestream Shopping
Woman wearing a mask holding a grocery basket in front of a fruit stand, representing the impact of livestream shopping on eCommerce businesses

Live Shopping Statistics: The $600 Billion Revolution Changing E-Commerce

Can Ozdoruk
Sep 24, 2024
Company Culture
Company News
Customer Experience
Firework Product
Industry Insights
Livestream Shopping
Omni Channel
Partner News
Shoppable Video
Testing
Video Commerce
Video Content
Video Creation
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Firework Product
An initiative focused on leveraging data analytics and customer feedback to gain deeper insights into consumer behavior and preferences, enhancing marketing strategies and business decisions.

Everything You Need to Know About Digital Humans

Ritesh Kewlani
Apr 2, 2024
Company Culture
Young people in a modern office.

Navigating the First 100 Days at Firework

Can Ozdoruk
Mar 13, 2024
Video Commerce
Asian girl recording vlog, showcasing beauty products in front of camera

Retail Unleashed: Igniting Sales with Shopify Video Commerce

Ritesh Kewlani
Feb 8, 2024
Video Commerce
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A Step-by-Step Guide to Creating Engaging Shopify Videos

Sam Horton
Feb 6, 2024
Industry Insights
Firework Brand Image

From Global Reach to Product Clicks: Firework's 2023 Milestones

Sam Horton
Jan 31, 2024
Firework Product
AVA Unlock More Consumer Insights

The New Era of Shopping Online: Introducing AVA, Your AI Brand Expert

Celeine Easdon-Smith
Jan 26, 2024
Industry Insights
How Consumers are Transforming the Shopping Experience

Three Lessons from Top Commerce Experts: Adapting Retail Strategies for Modern Consumers

Akash Cillanki
Jan 25, 2024
Video Commerce
Small clothes store owner holding a digital tablet makes an inventory

Why You Need to Bring Your In-Store Experience Online

Ritesh Kewlani
Jan 25, 2024
Firework Product
Firework branded logo: livestreaming platform

Introducing AVA: Firework’s New AI Digital Human Revolutionizes Online Shopping

Sam Horton
Jan 12, 2024
Company News
Firework's AVA is a first-of-its-kind AI digital human, purpose-built for e-commerce.

Firework Launches AVA, the Virtual Shopping Assistant Giving a Face to E-commerce

Celeine Easdon-Smith
Jan 10, 2024
Industry Insights
Young male sitting on a sofa at home, using a laptop to chat with friends, classmates, and family. This scene illustrates the use of technology for leisure communication and social connection.

A Definitive Guide to Digital Customer Engagement Solutions

Can Ozdoruk
Jan 5, 2024
Industry Insights
Two young smiling shop assistants in workwear looking at tablet screen while discussing assortment or consulting clients onlineTwo young smiling shop assistants in workwear looking at tablet screen while discussing assortment or consulting clients online

An Essential Guide to Clienteling in Retail

Akash Cillanki
Jan 5, 2024